Principles of Entrepreneurship and Innovation  ENTR.3000  Fall 2017

- Jack M Wilson, Ph.D.,  President Emeritus and Distinguished Professor of Higher Education, Emerging Technologies and Innovation

Syllabus: Principles of Innovation and Entrepreneurship   ENTR.3000.201 Fall 2017              [Schedule]

Jack M. Wilson
Jack M. Wilson, PhD
Distinguished Professor of Higher Education
Emerging Technologies, and Innovation
Jack_wilson@uml.edu
Office:
Pulichino-Tong 220C

Course Times: Mon.&Wed. 2:00-3:15 pm Location: TBD  Office Hours:  Mon.&Wed. 12:00-2:00

Course Description-Catalog: Catalog: ENTR.3000 Principles of Innovation and Entrepreneurship (Formerly ENTR/64.300)   Course number was formerly 64.300. This course is designed to help non-business students understand the importance of innovation and entrepreneurship in today’s global economy and cultivate an entrepreneurial mindset among students in the Manning School of Business entrepreneurship concentration. It will cover different forms of entrepreneurship such as small businesses, growth ventures, corporate entrepreneurship and social entrepreneurship. The course will focus on the types of innovation, turning innovation into an ongoing new venture and on the entrepreneurial process. Innovation and entrepreneurship theories and concepts will be discussed with real life examples and cases.   Requisite: Sophomore level or higher.

Course Overview: After successful completion of this course, students will:

·         Understand and articulate the impact of innovation and entrepreneurship on community and economic development;

·         Develop an awareness and understanding of entrepreneurship and the entrepreneurial process;

·         Know the three models of entrepreneurial development: Causal, Effectual, and Lean Launchpad

·         Integrate entrepreneurial thinking and problem-solving into their academic and professional aspirations;

·         Articulate the different pathways to entrepreneurship including lifestyle businesses, high-tech/high growth entrepreneurship, corporate entrepreneurship and social entrepreneurship.

 

Required text: "Startup Opportunities" by Sean Wise and Brad Feld.  Materials may be also found online at:
http://www.jackmwilson.net/Entrepreneurship/Principles/JMW-Principles-Syllabus-F2017.pdf
How to read the materials:  You are expected to read the assigned materials before each class.  You may be quizzed on these materials using in class quizzes, electronic clickers, or required quizzes on UML Blackboard. Other reading material:  During the semester we may discuss relevant articles from the Economist, Wall Street Journal, Boston Globe, New York Times, Wired, Advertising Age, Entrepreneur, Inc. and others.  These articles will relate current events to the concepts taught in class.

Web link: www.jackmwilson.net
Course Syllabus Link: http://www.jackmwilson.net/Entrepreneurship/Principles/JMW-Principles-Syllabus-F2017.pdf   
Case Study Collection:
http://www.jackmwilson.net/Entrepreneurship/Cases/index.htm
Other Entrepreneurship Resources:
http://www.jackmwilson.net/Entrepreneurship/Entrepreneurship.htm
Glossary of Useful Business Terms and Acronyms  [
Glossary]

Principles of Entrepreneurship

Technological Entrepreneurship
[Description]

Global Entrepreneurship
[Description]

Starting a New Venture
[Description]

Resources for Entrepreneurship

Business Case Collection

Glossary of Terms

  Table of Contents
     Dr. Jack M. Wilson

  1. Introduction to the Course

  2. Ch1. What is a startup

  3. Meet the Entrepreneurs

  4. Ch. 2. Democratization of startups

  5. Why Entrepreneurship Matters

  6. Ch. 3 Opportunity Recognition

  7. Ch. 4.  Approaches to Opportunity Recognition

  8. Introduction to Business Models

  9. The Lean Launchpad and Business Model Canvas

  10. Ch. 5.  People

  11. Teams

  12. Ch. 6. Pain

  13. Ch. 7 Product

  14. Entrepreneurship is Global

  15. Ch 8. Market

  16. Marketing

  17. Ch 9. Planning

  18. The Lean Launchpad and Business Model Canvas (again!)

  19. Ch. 10.  Pitch and Causal Business Plans

  20. Causal Business Planning

  21. Ch. 11. Raising Money

  22. Financing and Funding the Venture

  23. Ch. 12. Pitfalls

  24. Ch. 13. Don't Quit your day job unless..

 

 

 

Jack M Wilson, Ph.D.,