Technological Entrepreneurship Table of Contents
Chapter 1: Introduction to Entrepreneurship
Chapter 2: Who are the Entrepreneurs?
Chapter 3: How are Opportunities Generated and Recognized
Chapter 4: Identifying and Protecting Intellectual Property
Chapter 5: Building a New Venture Team
Chapter 6: Determining the Feasibility of an Entrepreneurial Idea
Chapter 7: Business Models - the key step in launching a new venture
Chapter 8: The Lean Launch Pad and the Business Model Canvas
Chapter 9: Creating a Business Plan (but remaining flexible)
Chapter 10: Doing an Industry and Competitor Analysis
Chapter 11: Fundamentals of Marketing
Chapter 12: Financing and Funding a New Venture
Chapter 13: Determining the Legal Structures for a New Business
Chapter 14: Evaluating the Financial Position and Challenges of a New Venture.